The BloomNet Blog
Welcome to The BloomNet Blog, a unique opportunity to read updates and learn exciting content, while also offering a place for us to interact with our community of florists! Be sure to check out one of the many categories to read more about the different areas of our Blog, and feel free to comment!
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The Floral Industry: An Overview
by Renato Cruz Sogueco, AAF, PFCI BloomNet Vice President of Digital Strategy and Education
Newly released research report highlights data and trends
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Valentine’s Days Marketing Tips
Love is in the air. Valentine's Day is right around the corner! Now is the time to make sure you have everything you need to make it a successful day. Social media is a useful tool. Use social media to gain insights into your business and increase your reach this Valentine's Day.
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World Renowned by Evan Grossman
Donald Yim AIFD, CFD, CAFA, PFCI, achieves an impressive finish at the World Flower Art Contest
Floriology instructor Donald Yim, AIFD, CFD, CAFA, PFCI, placed fifth at the World Flower Art Contest held in Beijing, China, August 15-26. Donald represented Canada in the competition that featured 33 designers from 31 countries including 4 from the host nation.
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A Lifetime Devoted to Flowers
Red Kennicott receives the Floriology powered by BloomNet award
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Top Florals for 2020
It's a new year, full of new flower trends! This year’s hot floral trends will have a huge effect on your stock and demand. These top 10 flowers are exactly what you need to get your shop ready for the new year.
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Vivid Vibes by Sandy Schroeck, AIFD, CFD, PFCI
Tips for optimizing the power of color in floral arrangements
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Turning Your Shop into Winter Wonderland
Winter is upon us! As the months get colder, it's essential to stay on top of what's trending for the season. Here are some options to help your shop stay on trend.
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Happy Birthday
Floriology Magazine celebrates a decade of inspiration and education
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The Race to 5G
Welcome to TrendTracker! This latest blog series, posted twice a month, covers insights into trends on floral design, décor, demographics, marketing, technology, and consumer purchasing. This week we will cover the race to 5G
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Above and Beyond by Mike Pucci
Spectacular only begins to describe a unique floral exhibit and tour held recently in the Detroit, Michigan area. It was called Art in the Elements and it was an inspiring celebration of superb design.
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