The BloomNet Blog

• How to Attract Customers for St. Patrick’s Day

  

  St. Patrick’s Day is right around the corner. There is no time like the present to attract customers for this festive holiday! St. Patrick’s Day isn’t traditionally thought of like a floral holiday, but that doesn’t mean it can’t be. We have some easy tips for making an amazing profit opportunity for your shop!

  Take Vivid Photos

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• Competitive Juices by Evan Grossman

  

  Vic Castillo, AIFD ®, CFD, loves a challenge

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• Beauty and Value, Optimized

  

  Utilizing cushions, daisies, and mums to add texture and creative flair to today’s designs.

  Today’s floral trends continue to span the gamut from loose, over-sized, freestyle designs...to clean, compact, textural styles. The need to be budget-conscious, while emphasizing value, is also a consumer trend.

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• Flower Options for Untraditional Holidays

  

  With Valentine’s Day behind us, Mother’s Day prep in full swing, but have you considered all the holidays in between? Even though these holidays aren’t traditional floral holidays, that doesn’t mean you can’t utilize them to your benefit. they still deserve to be celebrated! With these tips, you can make sales and market them too!

  Mardi Gras

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• All in Favor Say WOW!

  

  Create these sensational floral favors… perfects for Valentine’s Celebrations.

  Decor that doubles as a takeaway! These two clever and irresistible design projects are sure to impress your customers and their guests...showcasing the beauty of flowers as a favor of love. Water tubes keep fresh blooms looking their absolute best and allow for extended prep time.

   

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• Sibling Revelry by Mike Pucci

  

  Their botanical journey began in South America, where Ana and Maria Servigna were a constant presence in their mom’s plant nursery on the family farm in Venezuela. It was there that the sisters began a lifelong appreciation of flowers and a passion for floral design.

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• How to Prepare Your Shop for Valentine’s Day

  

  According to The Balance,  Valentine’s Day saw $20.7 billion in sales in 2019. Consumers spent $1.9 billion on flowers. To make sure that your shop is ready for the holiday, here are a few tips on what you can do to prepare. 

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• Adapting to Change by Sharon McGukin AIFD, AAF, PFCI

  

  Are cremations affecting your sympathy sales?

  Across the country, cremations are on the rise – traditional funerals and funeral flower orders are in decline. Has your sympathy business been affected by these changes?

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• Life Under Glass By Sharon McGukin AIFD, CFD, AAF, PFCI

  

  Terrariums provide easy-care botanical beauty your customers will love

   

  Terrariums, a 70’s floral favorite, are trending all over again. Miniature plants under glass are perfect for consumers who want a low-maintenance plant that doesn’t take up a lot of space.

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• Top Florals For Valentine's Day

  

  In 2018, consumers spent almost 19 billion dollars on Valentine’s Day, with about $2 billion on flowers. To make sure your shop takes advantage of this, you need to have these top six trending flowers and greens in your shop. 

  Roses  

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