The BloomNet Blog

• Flower Options for Untraditional Holidays

  

  With Valentine’s Day behind us, Mother’s Day prep in full swing, but have you considered all the holidays in between? Even though these holidays aren’t traditional floral holidays, that doesn’t mean you can’t utilize them to your benefit. they still deserve to be celebrated! With these tips, you can make sales and market them too!

  Mardi Gras

  Read More

• All in Favor Say WOW!

  

  Create these sensational floral favors… perfects for Valentine’s Celebrations.

  Decor that doubles as a takeaway! These two clever and irresistible design projects are sure to impress your customers and their guests...showcasing the beauty of flowers as a favor of love. Water tubes keep fresh blooms looking their absolute best and allow for extended prep time.

   

  Read More

• Sibling Revelry by Mike Pucci

  

  Their botanical journey began in South America, where Ana and Maria Servigna were a constant presence in their mom’s plant nursery on the family farm in Venezuela. It was there that the sisters began a lifelong appreciation of flowers and a passion for floral design.

  Read More

• How to Prepare Your Shop for Valentine’s Day

  

  According to The Balance,  Valentine’s Day saw $20.7 billion in sales in 2019. Consumers spent $1.9 billion on flowers. To make sure that your shop is ready for the holiday, here are a few tips on what you can do to prepare. 

  Read More

• Adapting to Change by Sharon McGukin AIFD, AAF, PFCI

  

  Are cremations affecting your sympathy sales?

  Across the country, cremations are on the rise – traditional funerals and funeral flower orders are in decline. Has your sympathy business been affected by these changes?

  Read More

• Life Under Glass By Sharon McGukin AIFD, CFD, AAF, PFCI

  

  Terrariums provide easy-care botanical beauty your customers will love

   

  Terrariums, a 70’s floral favorite, are trending all over again. Miniature plants under glass are perfect for consumers who want a low-maintenance plant that doesn’t take up a lot of space.

  Read More

• Top Florals For Valentine's Day

  

  In 2018, consumers spent almost 19 billion dollars on Valentine’s Day, with about $2 billion on flowers. To make sure your shop takes advantage of this, you need to have these top six trending flowers and greens in your shop. 

  Roses  

  Read More

• The Floral Industry: An Overview

  

  by Renato Cruz Sogueco, AAF, PFCI  BloomNet Vice President of Digital Strategy  and Education

  Newly released research report highlights data and trends

  Read More

• Valentine’s Days Marketing Tips

  

  Love is in the air.  Valentine's Day is right around the corner! Now is the time to make sure you have everything you need to make it a successful day. Social media is a useful tool. Use social media to gain insights into your business and increase your reach this Valentine's Day. 

  Read More

• World Renowned by Evan Grossman

  

  Donald Yim AIFD, CFD, CAFA, PFCI, achieves an impressive finish at the World Flower Art Contest

  Floriology instructor Donald Yim, AIFD, CFD, CAFA, PFCI, placed fifth at the World Flower Art Contest held in Beijing, China, August 15-26. Donald represented Canada in the competition that featured 33 designers from 31 countries including 4 from the host nation.

  Read More

Pages