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Using Pattern in Everyday Design

Creativity is a common thread connecting florists together. Creative passion is a part of florists’ DNA. With artistic style comes new and innovative designs, but artistic license opens the door to a more lazy way of designing when not used properly.

In the AIFD Guide to Floral Design, pattern is considered an element of design. It’s known for its uniform repetition or combination of any of the elements of design. Anything can be turned into a pattern through repetition. Pattern is a technique that can keep you from losing the focus in your design and properly incorporate artistic license.

If you do something one way, you want to make sure you do it the same way throughout the entire design, all while referencing the key elements. This is the true form of pattern. Pattern is all about its understanding, incorporation and consistency.

Many people forget that pattern is evident in many things naturally used when making a design. Foliage is one of them.

Pattern can be line, as well as, color. Make sure that everything has a similar appearance and looks consistent when you start to create pattern within a specific form or shape. Consider pattern when you incorporate accessories. They need to make sense in the final composition.

Ask yourself if pattern is used correctly and at the proper amount. Check if the design is going in the same direction and if you have used strip correctly. All these points should be considered when utilizing pattern.

With many upcoming competitions, keep pattern in mind. Make sure your evaluator can easily understand your pattern, so you’ll be better evaluated at competition.

Continue referencing the AIFD Guide to Floral Design and join Jackie Lacey every week on Floriology Institute’s #DesignTime for a continued series moving from the elements to the principles of design.