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2021 Holiday Trends: What You Need to Know
It's a new year full of new fall & holiday trends - sourced as inspiration, designed to help grow your profits from your florist retail business.
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How Does Mindful Wellness Improve Your Business?
The #SelfCare and Mindful Wellness Movement has been trending ever since the pandemic started at the beginning of this year. Studies show that people have been engaging in more time-consuming activities, such as gardening and design, in order to promote mindful wellness!
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Florist Holiday Guide
As the holiday season approaches, we are reminded, especially during challenging times, of the importance of staying connected with loved ones.
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4 Must-Have Fall Accessories for 2020
Fall is here, and with every year that passes, it’s easier to fall back into old traditions. However, that doesn’t mean that we should let our imaginations be stifled. Here are some fun and kooky fall accessories to make your décor inviting and unique.
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Colorful Infusion
Tips for Working with Dyed Flowers
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Valentine’s Days Marketing Tips
Love is in the air. Valentine's Day is right around the corner! Now is the time to make sure you have everything you need to make it a successful day. Social media is a useful tool.
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Top Florals for 2020
It's a new year, full of new flower trends! This year’s hot floral trends will have a huge effect on your stock and demand. These top 10 flowers are exactly what you need to get your shop ready for the new year.
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Globe Trotting
Traveling to Italy to compete at Arteflorando SAFIA E20 by Garrett Skupinski, CF Read More -
Drawing Inspiration
When athletes compete in the Olympics, they say there is no greater honor than representing their country. The same goes for Paul Jaras, AIFD, when he represents Canada in international competitions such as the FTD World Cup or June’s Gateway to the Americas Cup. Read More -
AIFD 2018 Symposium:Discover
They came from near and far to attend one of the floral industry’s most anticipated annual events. The American Institute of Floral Designers (AIFD) National Symposium was held June 30 through July 4, 2018, in our nation’s capital. The Symposium – which took place at the Marriott Wardman Park Hotel located in the Woodley Park neighborhood of Washington, D.C. – was filled with inspiring and highly creative stage programs along with workshops, educational sessions, and much more. Learn more! Read More