Tech Tips
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Google Algorithm Update—Optimize Your Website’s Performance
On May 4, 2020, Google released a new algorithm update. This is known as the "May 2020 Core Update." The SEO community has been working diligently to understand the new process for optimal success.
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5 Social Media Tools You Need for 2020
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Ways to Integrate Your Business During Quarantine
Read MoreThis Mother's Day, florists saw a tremendous peak in sales, which made the season better than ever.
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The Race to 5G
Welcome to TrendTracker!
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How to Take Influence in The Floral Industry
Influencer marketing is at an all-time high and will continue to rise! Now is the time to capitalize fully on this marketing trend and grow your social media following and business!
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TrendTracker: Who’s buying flowers?
One of the most important aspects of a business is knowing who your audience is. Who are you selling to? What do they buy? Just like any other business, the floral industry relies on this information to thrive.
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Stand out from the crowd, engage your customers, boost sales potential!
Quick and easy tips for creating and posting Facebook Live videos...
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Basic Video Editing (Part 2)
Incorporating video into your business' marketing approach is essential because of social media's rapid growth. It is a major component of social interaction.
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Digital Strategy: Think Beyond Flowers
In one week, the biggest holiday for romance -- and for our industry, will arrive. Consumers will mostly likely be searching online for ideal gift choices for Valentine's Day. And this is precisely why as an industry, we need to start thinking differently in order to compete with other gift alternatives. How? By concluding flowers are NOT the first choice among consumers.
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Explore Voice Technologies
This year, work on using technology to its full advantage in your life. This includes smartphones, online buying and home tech. Read More