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Mark Nance, AAF, inducted into TSFA Hall of Fame

FOR IMMEDIATE RELEASE – Carle Place, New York, August 10, 2017 –

The Texas State Florists’ Association (TSFA) has announced the induction of Mark Nance, AAF, into the TSFA Hall of Fame.  Mr. Nance is President of BloomNet®, an international wire service and world class business solutions provider, and he also serves as President of Napco Imports as well as President of 1800flowers Franchising.  The induction took place at a special ceremony held July 28, 2017 during the Texas Floral Expo in San Marcos, Texas.

“I am honored to have been inducted into the Texas State Florists’ Association Hall of Fame,” said Mr. Nance. “All of us at BloomNet have tremendous admiration and respect for TSFA and we thank them for their commitment to helping retail florists grow their business as well as TSFA’s tireless work in providing vital services and creative ideas that are highly beneficial to florists...including education programs, legislative initiatives, industry advocacy, and many other endeavors.”

“Mark Nance has always been a strong believer in education and a strong supporter of TSFA,” said Dianna Nordman, AAF, Executive Director of the Texas State Florists’ Association. “His knowledge, experience, energy and inspiration have been instrumental in helping to bring important changes to our organization, and when we enhanced our educational platform in 2015, Mark and BloomNet were the very first to step up and become a Platinum Underwriter, the highest level of underwriting possible. Mark supports the florists of Texas in a magnificent way, he is an awesome individual, and we are extremely proud that he is now a member of the TSFA Hall of Fame.”

Mr. Nance was born in Oklahoma City, Oklahoma and he joined BloomNet in 2004 as Vice President of Marketing and Sales.  He was promoted to President of BloomNet in 2006, overseeing all aspects of the company and spearheading the growth of BloomNet’s operations while continuing to expand the company’s wide array of innovative products, services and programs offered to BloomNet Professional Florists.

After successfully serving the oil and gas industry in a number of different management positions, Mr. Nance began his distinguished career in the floral industry nearly 30 years ago.  During his 17-year tenure with American Floral Services (AFS), he held a variety of positions in sales, marketing, technology, international development and senior management, rising to the position of Chief Marketing Officer.  In 1994, he was part of the senior management team that led to the successful sale and re-capitalization of AFS.  In November 2000, Mr. Nance was a member of the executive team that successfully united AFS and Teleflora under the Teleflora banner.

Complementing his business management positions, Mr. Nance has also been extensively involved with numerous floral, professional and community organizations, providing his experience and knowledge on a broad range of topics and initiatives.

He has served on the boards or been active in Sales and Marketing Executives International, The Society of American Florists, American Institute of Floral Designers Foundation, American Academy of Floriculture, American Floral Endowment, Floral Retailers Conference, Texas State Florists’ Association, Oklahoma State Florist Association, and the Historical Society of Setauket New York, PTF, as well as several other organizations.

Watch his acceptance remarks here


About BloomNet®

As the leading floral industry service provider, BloomNet, Inc. (, a wholly-owned subsidiary of 1-800-FLOWERS.COM, Inc., is focused on continually exceeding the expectations of its select community of Florists. Retail Florists across the nation and around the globe rely upon BloomNet as their trusted source for unique personalized service, comprehensive florist care, innovative programs, and quality products designed to increase their viability. BloomNet is committed to working side by side with our Florists to foster industry education, build community, and develop long term relationships built on trust, commitment, and dependability.

About TSFA

The Texas State Florists’ Association, founded in 1914, is a professional trade association for all branches of the floral industry including retailers, wholesalers, growers, manufacturers of floral products and supplies, brokers, shippers, importers, interior plantscapers, and others who service the floral industry. TSFA’s mission is to cultivate Member Success and a Strong Floral Community. The varied membership, bound together by common interests, also includes students, retired florists, university professors and researchers. TSFA represents and serves the floral industry in Texas and has members in twenty six other states, Mexico and Canada.



Media Contact

Lisa Carmichael




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