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Design Tips for Today’s Styles

Design styles in the floral industry tend to evolve every couple of years depending on what is trendy in that specific generation.  

For this reason, it is important to review today’s floral styles, so your designs can stay up-to-date with the trends.  

Today’s generation is looking for a more clean and minimalistic style. Most young consumers want a less formal and more garden style design. Garden style designs are known for being loose and having airy extensions incorporated into them.  

Container and vase trends have also adapted to a new look. This generation is currently choosing clear glass containers for their designs. The reason being is clear glass has a recycled appearance, and it's a cause much of the younger generation gets behind. Many appreciate any cause focusing on recycling, repurposing and reusing.  

Another important aspect to consider is the design will have to fit the budget. Massage the budget by using less flowers and more greenery. 

Help stay within budget by incorporating clear tape and create a grid on top of your chosen container. You will have more control over the number of flowers being used if you start your design off following a gridded container like a cylinder. Use a crisscross technique to create this grid. Incorporating this technique will help stay within budget and keep the supported floral product in the container.   

 Hydrangeas are great to form a base for many designs. Distribute color with the addition of other trendy flowers like silver dollar eucalyptus, dusty miller, ranunculus, roses, some foliage, pink spray roses, lisianthus and hypericum berries.  

Among the most common color trends incorporate gray foliage such as the dusty miller. Blush tones are highly trendy in today’s floral designs. In the same way, the addition of foliage adds a garden and natural look to any design.  

Stay on top of today’s trends with these floral design tips. Remember to distribute texture, color and shape throughout your design. It will take them to the next level. 

Join Jackie Lacey AAF, AIFD, PFCI, CFD, for #DesignTime to watch an in-depth demonstration of popular trends for today’s styles.