If your shop is large enough to employ a dedicated delivery driver on the payroll, contract drivers, or a delivery service, how do you control your cost of the delivery labor?
By the Numbers
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3 Tips for Supporting Your Sympathy Sales Business
How do you reach grieving family members in the age without obituary sections? Here are three creative places to make sure your sympathy business is known. Read More
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Should You Have a House Charge Account in Your Flower Shop?
So you've got a fairly sizable business going, but you're getting tired of paying monthly fees for your credit card transactions. Should you consider creating a house charge account so your customers can pay with a credit card you control? Read More
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Start Planning Your Year Today with our Free Holiday Planning Template
July is a great time to start planning for busier seasons. We're here to help you do it with our free template! Read More
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Getting the Most Out of Your Sales Staff
Sales labor is one of the more difficult areas to control since while the store is open, that position must be covered. So, while your salesperson is waiting for the phone to ring or for a customer to walk through the door, think about putting that idle time to good use.
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Controlling your Floral Delivery Costs
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Why Decreasing Your Floral Designer's Responsibilities Boosts Your Profits
In a typical florist’s shop, each employee is running around, accomplishing whatever tasks they can while meeting walk-in customers, maintaining showroom presentability, taking phone calls, and designing flowers.
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3 Tips for Staying Profitable in the Slow Season
For most florists, the summer months can be painfully slow with a noticeable decline in sales. You may need to explore ways to control your payroll costs and boost your sales during the summer and throughout the year.
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Easy strategies that can enhance your profits
Make the most of your sales and marketing efforts...and that means optimizing your bottom line by meeting the challenges of controlling your Cost of Goods (the actual cost of the fresh flowers delivered to your shop).
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