January 2018

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  Style Meets Substance

  New and emerging floral design styles are becoming all the rage, emphasizing one-of-a-kind looks your customers are sure to love.

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  Valentine's Day Displays

  Valentine's Day is the largest sales and profit holiday for florists. With that being said, it is important when florist have customers coming into your shop to buy flowers&

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  Explore Voice Technologies

  This year, work on using technology to its full advantage in your life. This includes smartphones, online buying and home tech.

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  Valentine's Day Shop Check List

  It's almost time for Valentine's Day! This year let us help you create a production schedule to keep all those orders on time and beautiful.

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  Petal to the Metal

  Danny Sanchez and Sam Noriega are building a formidable floral presence in South Florida. The two are co owners of a growing business encompassing a wholesale location and several retail shops…with plans to expand even further.

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  2018 Digital Resolutions

  This may be the next big thing in marketing. You’ve already seen those funky, even freaky photos of people with dog or cat noses, switched faces, breathing fire, wearing crazy head gear and more. Or may have heard of last year’s craze called Pokemon Go.

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  Delivering for Valentines

  Valentine's Day is coming up and that means more deliveries. Charley Howard has some great tips on staying on schedule this Valentine's Day!

• Congratulations, Theresa Kiziah!

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  Know What You are Selling

  Knowing what you are selling is just as important as knowing what you are buying. A flower’s beauty goes beyond its look. If you know the meaning of a flower, you better know your customer.

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  Adding to Your Team

  When you first started your flower shop, it was just you, doing all the work, there was no payroll, you would take money out of the business as your cash flow allowed and at the end of the year, your accountant filed a business tax return and based on your profit, you paid self-employment taxes o

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  Insurance for Worker's Compensation

  Workers Compensation Insurance is something that every company has to maintain, but how do you budget for it? Find out some tips and tricks.

• Napco Trends: "Nordic Noel"

  This homespun collection marches into the holiday with the gnome at its helm. The traditional colors of grey, cream and cranberry are warmed up with the coziness of plaid and knit patterns. Trees, trucks  and toys are kept rustic and natural for a reminiscent feeling of holiday craftsmanship. Napco has come out with some fantastic holiday trends for 2018. Nordic Noel is a new favorite, with its combination of classic colors with a bold, earthy feeling.